Croda Beauty Workshop

More than a feeling: the science behind sensory

different skin product textures with sand background

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Sensory descriptors are more than just words; they shape consumer expectations and drive purchasing decisions. But how can you ensure that your product truly delivers the experience promised on-pack?

Whether you’re crafting a rich, moisturising lotion, a refreshing, cooling serum or a thick, indulgent cream, emulsifier selection plays a critical role.

Join us to explore how our expert insights can help you bridge the gap between ingredient choice, consumer perception and language. So you can create skin care that not only sounds irresistible, but feels sensational.

After completing an MChem in Chemistry at the University of Leeds, Hannah joined Croda on their Graduate Development Programme and has undertaken a variety of different commercial roles across the business. With experience across the personal care market, from hair care and skin care to solar protection, in her current role Hannah is responsible for managing Croda’s global skin care portfolio, gathering insights to drive commercial launch plans that meet consumer market trends and customer needs.

Holly Jones is a Market Application Specialist and has worked for Croda as part of the Beauty Care team for over 7 years.

In her role, Holly works on various new and existing product development projects; designs, creates and tests new formulations in skin care, hair care, sun care and colour cosmetics to showcase Croda’s ingredients. She also provides a technical service to sales reps and marketing through technical troubleshooting and customer seminars/visits both nationally and internationally. Holly also leads Croda’s UK trained sensory panel.

Title:More than a feeling: the science behind sensory for skin care

Date:09/04/25, 13:45 CEST

Duration:1 hour

Available On Demand

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Croda Beauty Workshop

More than a feeling: the science behind sensory for skin care

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Thank you for registering for the Croda Beauty 'More than a feeling: the science behind sensory' workshop.